FOX23 Using Social Media To Drive Bottom Line (PitchEngine)

FOX23 announced the station will be working with a team of Tulsa social media experts to help the station reach viewers and further its community connections. The program will begin in November and end next spring and encompasses major social media platforms including Twitter, Facebook, LinkedIn and potentially other methods of engaging an online audience.”Social media platforms give FOX23 a …

Twitter Tweaks Social Media with New Lists Feature (The Nation via Yahoo! News)

The Nation — Twitter, the over-hyped, under-appreciated social network for sharing chit-chat and links, just launched a tool enabling users to create their own lists on the site. The Journal explains the basics:

Social Media Strategists David Bullock amp; Jay Deragon Join Forces to Launch Social Media Directions (PitchEngine)

NASHVILLE, Tenn. October 26, 2009 – David Bullock and Jay Deragon, internationally acclaimed Business Strategists and authors, announce the launch of Social Media Directions www.socialmediadirections.com. Social Media Directions is a new, web-based consultancy and industry resource created to offer professional insight and practical application of social media …

35 social media KPIs to help measure engagement (e-Consultancy)

Social media measurement is something that I think should be undertaken with a sense of perspective, by standing back and looking at the big picture.

Social media stats round up (e-Consultancy)

78% of social media users interact with companies or brands via new media sites and tools, an increase of 32% from 2008. 95% of new media users also believe companies or brands should not only have social media presence, while 89% believe that they should interact with their consumers in this space.

AdEye buys social media site Storyz (Netimperative)

Social mobile media house Adeye has acquired Storyz, a website that lets friends tell multimedia-rich stories online and while mobile.

Social media untapped at local level (Gwinnett Herald)

October 29, 2009 | 12:51 PM ROSWELL – Small, local businesses are not taking advantage of the opportunities the Internet provides to grow their businesses, according to a half dozen social media experts who held a seminar in Roswell last week.

Seminars offered on social media (Deseret News)

A series of free seminars about social media for business and job-searching are scheduled for the next two weeks in Utah County. The first-ever Social Media Library Series will take place at 7 p.m. Nov. 4 at the Provo City Library and 6:30 p.m. at the American Fork Library.

Charities Turning To Social Media For Donations (CBS 2 Chicago)

Charities across the Chicago area are suffering because of the economy. Now Twitter and other social media could be like angels sent from above to save the holidays. CBS 2′s Vince Gerasole reports on how non-profits can help the needy by getting social.

TOOLBOX: Social media, loyalty, CRM, personalization (DMNews)

In this week’s Toolbox entries, Philip Delong of Daz Media covers using social media to generate leads. Also,Greg Osenga, of Hawkeye discusses a popular personalization tactic in the recession.

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